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Incentive Insights
December 2005 Incentive Insights   Volume 1 Issue 1  








Get Up & Go! Executive Corner


Drew Hill
National Sales Director,
Promotional Travel

As National Sales Director for Get Up & Go!® (GUGO), Drew Hill is responsible for the distribution of the company’s travel certificates through a host of marketing companies, brokers, and independent sales representatives.
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A Look at The Green Classic Series...
One of our best sellers

When travel is considered as a business incentive, most companies think it’s too costly and complicated. Not so with Get Up & Go!®
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Famous Travel Quote

Twenty years from now you will be more disappointed by the things that you didn't do than by the ones you did do. So throw off the bowlines. Sail away from the safe harbor. Catch the trade winds in your sails. Explore. Dream. Discover.


-Mark Twain
Las Vegas Automotive Executive Enjoys Dramatic Increase in Sales with GUGO Travel Certificates


Larry Tyler

Larry Tyler has been one of the primary West Coast distributors of GUGO travel certificates for about seven months. His company, Total Advertising Marketing Solutions is based in Las Vegas, and specializes in the automotive and mortgage industries. A veteran of eight years in the automotive industry, Larry previously served as marketing director for the Auto Nations Stores in Las Vegas and had sold similar products in the past.
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Community Banks Increase Customers Using GUGO Travel Certificates


Kristin Druey

Kristin Druey is the owner of OUCH Marketing (Putting the hurt on your competition) of Greenbrier, Arkansas. Serving more than 30 community banks, her company sells Get Up & Go!® travel certificates to financial institutions across the country to increase new customer accounts. One of these banks witnessed results as high as a 100% increase on an annual comparison using such vacation incentives.
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Travel Incentive Factoid: Cash vs. Travel Rewards



Most consumer promotions, sales and dealer incentives are generally implemented to increase or maintain sales, obtain a larger market share and build customer loyalty and trust. If this is on your agenda, we’d like to share some important information ...
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Where Would Customers Like to Go?

This year Fairfield Resorts, Inc. will send more than 450,000 families on vacations to over 200 US hotels and resorts participating in the Get Up & Go! travel incentive program. You name it, we’ve got hotels there—Las Vegas, Orlando, Honolulu, Myrtle Beach, Sedona, or Williamsburg plus many more highly popular vacation destinations. Wherever you or your customers want to go, let Get Up & Go! take you there!




About Us

Get Up & Go!® is a registered trademark of Fairfield Resorts, Inc. Fairfield Resorts is a subsidiary of Cendant Corporation (CD: NYSE), one of the world’s foremost providers of travel and real estate services.

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©2005 Fairfield Resorts, Inc., Get Up & Go!® is a registered trademark of Fairfield Resorts, Inc. All rights reserved.
No part of this newsletter may be duplicated in any form without the expressed written permission of Fairfield Resorts, Inc.